Big Bucks in Smart Games

September 26, 2009Tagged Toastmasters

I believe that there will be big bucks in smart games. More specifically,there are several reasons why selling artificial intelligence to computer game developers could be profitable. Modern hardware (such as computers and game consoles) suffices for some intelligence. Modern games could use a lot more intelligence. And, importantly, todays game industry is a huge market. Let's look at each of these claims in more detail.

I claimed that modern game hardware is sufficient for intelligence.

It should be noted that intelligence is a very demanding task. I have previously mentioned that your brain is about a million times more powerful than this computer. You and your brain have evolved to cope with the tremendously complex environment we call reality. But a typical computer game environment is not nearly as complex as the real world. Consequently, a game intelligence doesn't need that much power. Furthermore, new generations of video game consoles have a lot more power than they used to have. E.g., Sony's latest console, the PlayStation 3, doesn't just have one processor, but nine. With increasing parallelism it may even become possible to dedicate one or more processors entirely for AI.

There's also a need for new innovative technologies, like AI.

Infact, The Wall Street Journal quotes John Ricitiello, the CEO of the worlds largest video game company, saying that current games are "boring people to death."

Finally, today's game industry represents a huge potential market.

Ricitiello's company, Electronic Arts, develops the best selling computer game of all times, The Sims. This game series has already sold more than 100 million copies. The Sims is a single player game, but there are also massively multi-player online games where thousands of players interact with each other over the Internet. The largest is World of Warcraft. Its 10 million paying subscribers outnumber the 9 million citizen's in my country, Sweden! Blizzard Entertainment, who developed the game, earned 2 billion US dollars from subscription fees alone during 2008. For some comparisons, the video games industry is already larger than the movie industry.

The crux of the matter is the AI development.

How do you program all that hardware to do something intelligent and innovative? This is the really difficult task. I know because that's what I've been trying to do for the last seven years of my life!

Thus, modern game consoles are fast enough for AI, modern games need better AI, there's a huge market, but the typical game developer doesn't have time to spend seven years developing AI. That's why I believe selling artificial intelligence middleware to computer game developers represents a great business opportunity.

This is the reasoning behind my startup company, Boldai, to try to commercialize AI research in the games industry. If I have managed to pique your interest, you can find out more by visiting the Boldai web site where you can learn more about the company, read about our products, and view a short video demonstrating our Trick Trap iPhone game demo. At Boldai we'll do our best to help create smart games (and earn some big bucks:)

Mediatron Produces Web Page for the Research Project SecurityLink

September 09, 2009Tagged Mediatron

SecurityLink is a research project at Linköpings universitet. Mediatron's direktAdmin CMS was chosen to enable up to date information on the project's web site.

Mediatron Produces Web Page for the Research Project ELLIIT

September 09, 2009Tagged Mediatron

ELLIIT is a research project at Linköpings universitet. Mediatron's direktAdmin CMS was chosen to enable up to date information on the project's web site.

Trick Trap: The Artificially Intelligent iPhone Game

September 06, 2009Tagged Trick Trap, Games, Videos

Trick Trap is an iPhone puzzle platform game that uses advanced artificial intelligence technology for planning to trick and trap you.

The project is currently on hold. While waiting for its release you can check out the Trick Trap web site.